Vegetarians and vegans were thrilled to order from the Shimmy Shack, whose menu included a variety of exciting meatless and dairy-free options. Apart from the food, the drinks at Riverside Biergarten were cold, flavorful, and the perfect cure for any sunburn. There was a drink for every taste bud. Be mindful of selecting too much of the same thing.
Even if your event is geared toward meat-eaters, these carnivores might bring their spouse who happens to be vegetarian. Try to have a few options for those special people that diverge from the majority. Hungry guests are typically not happy guests. Noticing a pattern yet? The logo, website , and promotional materials reflected the energy of the entire festival.
Just by looking at it, one could get a feel for what to expect. The lesson: Your branding should reflect the energy and theme of your festival, while appealing to your target audience. Not only did the signage for MO POP complement the setting and the band lineup, it actually enhanced the look and feel of the event.
Forgot your password? Retrieve it. If by any chance you spot an inappropriate image within your search results please use this form to let us know, and we'll take care of it shortly. Term » Definition. Word in Definition. Wikipedia 2. How to pronounce music festival? Alex US English. David US English. Mark US English.
Daniel British. Libby British. Mia British. Karen Australian. Leave important yet smaller, one-off tasks such as parking organization and festival map printing until one month out. Research city permit requirements as there may be more than one for your location. Ask your venue if they are zoned for entertainment, industrial, or retail as that will make a difference in your license selection.
Always consult an attorney before your purchase event insurance. Plan to purchase insurance that covers weather-related incidents for outdoor music festivals and any possible onsite injuries for attendees, staff, or performers. Ask your clients for any documentation they have about their main target demographics and get their input as to who they picture will attend this event. Build your agenda around their biggest supporters to ensure high attendance within their existing network. Or a niche blog about a complementary passion your audience has.
For example, check out how these band labels use Pokemon Go in their music marketing to reach Millennial concert-goers and foster community before, during, and after their shows. Use tools such as Cvent Flex to make festival registration really simple. Or use Ticketstripe , Vendini , or Ticketfly to monitor where your leads come from, accept payments and upsell attendees on deluxe packages and VIP opportunities.
Research similar music festivals and related events that have happened in your area the past two years to see which venues they frequent. Check out available venues on the Cvent Supplier Network. And, use Kapow to source unconventional spaces such as rooftops and renovated churches. Next, go on-site tours at your top two or three locations. Having an open location that has several production routes to prevent severe bottlenecking or overflowing traffic is a key factor in choosing a festival location.
Another major consideration is the festival's proximity to public residences. For festival's looking to go late-night, setting up shop in a major city is a nearly impossible feat since most cities have a midnight curfew to curb noise violations. For this reason, most of your major festivals choose locations with low per capita populations so that the event has less intrusion on permanent residence's day to day life. Neighbor relations are important, and if the community isn't on board with the festival it probably won't become an annual event.
As much as location is crucial, the date may be second most important to planning a festival. Any festival organizer would be insane to plan an event the same weekend at Electric Daisy Carnival or Ultra Music Festival unless they were curating an entirely different audience. Trying to compete with already established festivals or events, particularly those held in major cities is an excellent way to make sure that your festival doesn't break even. That being said, an open date doesn't guarantee success either.
Considerations of location's annual weather patterns is also important to preparing for a successful festival. Sure, while a spring or fall event date may look great on the calendar, it may spell out disaster on the weather radar. Look at Tomorroworld's fall flooding in Georgia and Levitation's spring washout in Austin as case studies for why dates matters.
Bad weather can happen at any festival. However, taking a glance at a farmer's almanac can help save tons of headaches for fans and staff alike. Logistics are the bread and butter of any music festival. You need to allocate a healthy amount of time to plan all the technicalities of a large-scale event. Fyre Festival planners were negligent to time sensitivity - starting six months prior to the festival to flesh out all the logistics.
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